An offbeat look at the pressures and expectations for women growing old in our society. Rather than accepting that our faces show character from the lives we have lived and should therefore be celebrated, there is developing need to stretch and paralyze our faces in an attempt to constantly appear 10 years younger.

This film documents my mother’s reaction to these perceptions and expectations. I filmed her talking about how women that don’t appear to follow these rules become invisible in the media (except for specialist marketing such as stairlifts or life insurance). She believes there are few role models or older women to identify with for normal women in their 50′s and above.

Hell hath no fury like a Jewish Mother with a sewing machine!

I think this is brilliantly cool to see craft used as a response to the ridiculous media perceptions of ageing. I agree with her comments entirely! But I won’t spoil it, watch it for yourself.

And I also reckon it’s wonderful that her child has made this film. Absolutely brilliant tribute.

Props Helen

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